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解读家具画册的设计与制作!
作者:admin    发布日期:2018/1/17     关注次数:     二维码分享

画册是企业、团体机构对外宣传自身文化、业务信息、服务、形象及产品特点的广告媒介,画册设计是以有效传播为导向的视觉传达艺术。画册几乎是每个企业都会用到的广告宣传工具,特别对那些广告费用预算较少的企业,画册承载着企业更多的期望。高品质高质量的画册可以提升企业形象,促进产品销售。因此,企业都需要设计画册来宣传自己的品牌,建立本企业独特的网上电玩城。那么设计师怎样实现画册设计与制作?笔者认为主要体现在以下几个方面:

四川家具色卡

网上电玩城 HUACESHEJIDESHOUYAORENWU

ZHENGTI“CEHUA”SHIHUACESHEJIDESHOUYAORENWU。HUACECEHUASHIYINGZUNXUNSANGEYUANZE:YISHIYUANCHUANG,ZHINEIRONGDEZHENSHIXING,SHIBENQIYESHISHIZAIZAIDEDONGXIERBUSHIXUGOU、JIEYONGHUOCHAOXIQITAQIYEDENEIRONG。ERSHISHIBIE,ZHINEIRONGDEDIANXINGXING,WAJUEBENQIYEDUJUTESEDEDONGXI,YOUGEXINGQUBIEYUTONGLEIXINGYE,TUXIANQIYEDEYUZHONGBUTONG。SANSHIJIEGOU,ZHIBIANPAIDEHELIXING,DUIQIYEDEZILIAOJINXINGYANJIUFENXI,XUANCHUBIYAODEYOUDAIBIAOXINGDEXINXIJITUPIANJINXINGBIANPAISHEJI,SHIBIAODADENEIRONGYOUZHUCI、YOUCENGCI、YOUZHIXUZHANSHI。ZHEIYANGCEHUASHEJICHULAIDEHUACEJIRENYIYISHUDEGANRAN、SHILIDEZHANXIAN、JINGSHENDECHENGXIAN,ERBUSHIKUZAODEWENZIHEDAIBANDETUPIANDEZUHE。

四川家具色卡设计

HELIDENEIRONGJIEGOUBIANPAI

SHOUXIAN,ZAIANPAIHUACEJIEGOUZHIQIANYAOQINGCHUSHISHEJIQIYEXINGXIANGHUACEHAISHIQIYECHANPINHUACE。RUGUOSHISHEJIQIYEXINGXIANGHUACEDETONGCHANGYAOTIXIANQIYEDEQIYELINIAN、QIYEJINGSHEN、WANGSHANGDIANWANCHENG、QIYEFAZHANDINGWEI、QIYEXINGZHIDENG,ZHONGDIANSHIYIXINGXIANGWEIZHU、CHANPINWEIFU。RUGUOSHISHEJICHANPINHUACEBIXUZHUNQUECHUANDACHANPINDEGONGNENG、TEXING、YONGTU、FUWUDENG,TONGSHIJISHOUZHONGDAILAIZHUOYUEDESHIJUEGANSHOU,JINERHUODEZAIXUANGOUHESHIYONGZHIHOUDEJIAZHITISHENG。

四川家具色卡制作

QICI,GENJUHUACEZHUTISIXIANGJIZAIZHENGTIGUANNIANZHIDAOXIAJINXINGJIEGOUANPAI,QIYEHUACESHEJIDEYIBANXIGUANSHIXIANZONGHOUFEN,ZHEIJIUSHIYENEICHANGJIANDAODEHUACEDUOJIANGQIYEJIESHAOFANGZAIQIANMIANDEYUANGU。ZHEIYANGBIANPAIDEHAOCHUSHIXIANRANGYUEDUZHEDUIQIYEYOUYIGEZHENGTIGAIMAODELEJIE,RANHOUZAISHENRULEJIEGEGEBUFEN。ZAIHUACEYOULEZHENGTIJIEGOUANPAIHOU,JIUKEYIZAIQIZHONGJINXINGNEIRONGDESHURULE,RUJIANGLINGDAOGUANHUAI、DONGSHIZHANGZHICI、QIYEJIANJIE、QIYELICHENG、JINGYINGLINIAN、QIYEGUANLI、ZUZHIJIEGOU、CHANPINZHANSHI、SHICHANGYINGXIAO、JISHUZHICHI、WANGSHANGDIANWANCHENG、FUWULINIAN、RENLIZIYUAN、FULIDAIYU、WEILAIZHANWANGDENGQIYEXIANGGUANNEIRONGFENKUAISHURU。ZHEIQIZHONG,XINXIDEZHENGQUEYUFOUHEDINGWEISHIFOUQIADANGJIANGJUEDINGHUACESHEJIDECHENGBAI。DANGRAN,JUTINEIRONGYAOGENJUBUTONGQIYEDESHIJIQINGKUANGERJINXINGBUTONGCEHUABIANPAICAINENGJUYOUQIYEDEDUTEGEXING。


YOUXIAODEHUACESHEJIBUZHOU

网上电玩城 SHUNLIWANCHENGHUACESHEJIXIANGMUSHISHEJISHIHEKEHUDEGONGTONGZHUIQIU,ZHEIXUYAOSHEJISHIHEKEHUZHIJIANDEYOUXIAOGOUTONGHEXIANGHUPEIHE。YIBANXUYAOZUOHAOYIXIAJIDIAN:

成都色卡设计

QIANQIZHUNBEI

YISHISHOUJIXINXI,YEJIUSHIZHISHEJIDEQIANQIDIAOYANJIEDUAN。ZHUYAOBAOKUODUIKEHUQIYE、CHANPIN、SHICHANG,XIAOFEIZHEDENGQINGKUANGDEDIAOYAN。YIXINXIDECAIJIWEIZHU,DIAOYANYINGZUODAOKEGUAN,QUANMIAN、CHONGFEN。ERSHISHOUJISUCAI,XUNZHAO、SHOUJIYONGYUBIAODAXINXIDESUCAI。BIRUSHOUJIZHENGLIGONGSIDEJIESHAO,QIYELINIAN,WANGSHANGDIANWANCHENG,JIGOUSHEZHI,QIYEDINGWEIDENGXIANGGUANDEJIESHAOXINGWENZI、TUBIAOHETUXINGTUXIANGYUANSU。WENZIZILIAOYINGGAISHIZUIZHIJIE、YOUXIAO、JIANJIE、TIEQIEDE。TUXINGTUXIANGKEYITONGGUOSHOUHUI、SHEYING、SAOMIAO、WANGLUOXIAZAIDENGFANGSHIGENJUZHUTIXUYAOQUEDINGSHOUJIZHENGLI。


HUIZHISHEJIGAO

WOMENZHANGWOLEXIANGGUANDEYIQIESUCAIZILIAOHOU,HUACESHEJIGAODEHUIZHISHISHEJIZHONGZHONGYAODEGONGZUO。HUIZHISHEJIGAODEGUOCHENGSHIJIJIUSHIWOMENSISUODEGUOCHENG,XUDUOLINGGANSHIZAIHUIZHISHEJIGAODEGUOCHENGZHONGCHANSHENG。SHEJIGAODEHUIZHIKEYIBUTAIJUNIYUXINGSHI,JINKENENGDUOHUIZHIYIXIESHEJIGAO,LIYONGDUOYANGHESUIYIDESHEJIZHAODAOHELIDEBANSHIXINGSHI。


网上电玩城 TILIANBINGSHEJIBIANPAI

网上电玩城 JIANGSUOHUIZHIDESHEJIGAOBAIZAIYIQIZIXIZHUOMO,FANFUBIJIAO,TAMENHUIYOUZHUYUNIDEGOUSIZHUJIANQUYUMINGLANGHECHENGSHU。RANHOUCONGZHONGSHAIXUANCHUYOUJIAZHIDEFANGANJIXUSHENRUWANSHAN。CISHIKEYIZAIDIANNAOSHANGSHIYONGSHEJIRUANJIANANHUACEDEYUANDACHICUNSHEJIBIANPAILE,BANMIANSHEJISHIYAOZHUYITUPIANYUWENZIDETONGYI、XIEDIAO,SECAIYAOHEXIE。RUOYOUBAWOBUZHUNDEDIFANGKEYIZHAOXIEXIANGYINGDEZILIAOZUOCANKAO,RUBIAOXIANJIQIAO,TUPIANCHULI、WENZIZAOXING、SECAIDIAOXINGDENG,ZHEIXIEDOUGUANXIDAOHUACEDECHENGBAI,YAOYONGXINSHEJI,DANJUEDUIBUNENGCHAOXI。LINGWAI,FENGMIANSHIHUACEDELIANMIAN,SHIZHONGDIANSHEJIDEDUIXIANG,YINCIYAOJINGXINGOUSI,QIAOMIAOANPAI。

成都色卡制作

TIANBINGQUEDINGSHEJIFENGGE

HUACESHEJIDETIANSHITIJIAOJIKEHUBUTONGSHEJIFENGGEDEFANGAN,WEIQIYEXUNZHAOSHEJICHENGPINDEZUIJIABIAOXIANFANGSHI。HUACEDETIANYIBANSHIBAFENGMIAN、FENGDIJIBUFENNEIYEDESHEJIFENGGETIGONGJIKEHUTIAOXUAN,YIJIEYUEHOUQISHEJISHIJIAN。HUACESHEJIFENGGEDEQIANQIQUEDING,JIANGQIDAOSHIBANGONGBEIDEZUOYONG。RUGUOZAISHEJIGUOCHENGZHONGPINFANGENGGAISHEJIFENGGEHESHEJIYAOQIU,KENDINGHUILANGFEISHUANGFANGDALIANGDESHIJIANHEJINGLI,SHENZHIHUIDUISHUANGFANGHEZUOFENWEIZAOCHENGBUBIYAODEFUMIANYINGXIANG。YINCI,YIDINGYAOZAISHEJIGONGZUOQUANMIANKAIZHANZHIQIANJIANGSHEJIFENGGEJINZAOQUEDINGXIALAI。


HUACEZHENGGAODEDIANNAOZHIZUO

JUKEHUYIRENKEDESHEJIGAOJINXINGHUACEZHENGGAOZHIZUO,CHANGYONGDEDIANNAOZHIZUORUANJIANYOUPhotoshop、Illustrator、Coreldraw、Freehand、IndesingDENG。ZAIZHEIGEJIEDUANYAORENZHENZIXITUIQIAOBANSHIZHONGMEIYIGESHIJUEYUANSU,WENZIZITIHEDAXIAO、TUPIANDEWEIZHI、BANSHIZHENGTISECAIDENG。ZHIZUOYAOQIUZHIXINGWANMEI,JINLIANGBIMIANCHUXIANTUWENSHULOUHUOWENZICUOWUDAILAIDEBUBIYAOSUNSHI。BIZHERENWEIHUACEZHENGGAOZHIZUOSHIYAOZHUYIYIXIAJIDIAN。TUIJIANYUEDU:BANSHIJIQIAO!TUWENHUNPAIYUNYONGJIFA

网上电玩城 ①QUEDINGHUACEDEKAIBEN。HUACEDEKAIBENSHIZHIHUACEDECHENGPINCHICUN,JIZHIHUACEDEMEIP(Page)DEDAXIAO。YIBANHUACECHANGYONGDEKAIBENWEI16KAI,JI210mm x 285mm。


网上电玩城 ②SHEDINGTUPIANFENBIAN。WEILEQUEBAOTUPIANSHUCHUYINSHUADEQINGXIXIAOGUO,HUACEZHONGSHIYONGDESUOYOUTUPIANFENBIANLVDOUYINGGAIZAI300dpiYISHANG。

③YULIUCHUXUEWEI。DANGSHEJIDEZUOPINXUYAOJIANGTUXIANGHUOZHESEKUAIFANGZAIYEMIANBIANYUANDESHIHOU,XUYAOJIANGZHIRUDETUPIANHUOSEKUAIDEMIANJIFANGDA,YIBANZUOFASHIZAICHENGPINCHICUNWAILIU3HAOMI。YULIUCHUXUEWEIDEMUDESHIBIMIANZAICAIQIEDESHIHOUZAOCHENGLUDISE(BAIBIAN)DEXIANXIANG,CAIDUOLEHUIQIEDIAOBANMIANNEIRONG,CHENGPINBIANXIAO,SUOYILIUCHU“CHUXUEWEI”,SHIHUACEZHENGGAOZHIZUOGUOCHENGZHONGBIXUYAOZUODEGONGZUO。

画册

④SHEDINGYINSHUASECAIMOSHI。CMYKMOSHIYECHENGZUOYINSHUASECAIMOSHI,GUMINGSIYIJIUSHIYONGLAIYINSHUADE。SUOYIHUACEZHENGGAOZHIZUOSHIYAOBATUPIANJIBAWENJIANDEGESHISHEDINGWEICMYKSECAI。LINGWAI,YANSEDEZHUNQUESHEDINGBANXUYAOSHEJISHICHAKANBIAOZHUNDESEBIAO,YISEBIAOSHANGDECANSHUWEIZHUN。YANSESHEDINGZHIBUNENGDIYU5%,YIMIANYANSEWUFAXIANXIAN。

⑤ZHIZUOGONGYIBAN。HUACECHANGYONGDEGONGYIYOUTANGJIN、TANGYIN、GUOJIAO、UV、JITU、JIAOHEYAWENDENG。GONGYIDUOYONGZAIFENGMIANJIFENGDISHANG,NEIYEYONGDEJIAOSHAO。BUSHISUOYOUHUACESHEJIDOUYAOCAIYONGGONGYI,XUYAOANZHAOKEHUDEYUSUANJISHEJISHIDEZHENGTISHEJIGOUSIQUZHIZUOGONGYI。YIBANCAIYONGYIZHONGGONGYI,ZHENGGAOZHIZUOSHIYAODUOZHIZUOYIGEGONGYIBAN。


HUACESHUCHUYINSHUAQIANXIAODUI

HUACEZHENGGAOZHIZUOWANHOUYAOJINXINGXIAODUI,XIANZAIJIAODUODESHEJISHIBAHUACEYONGSHUMAZHIYINCHULAI,RANHOUJINXINGDUIHUACEZHONGDEWENZI、SECAIHETUPIANXIAOGUOJINXINGXIAODUI。SHUCHUYINSHUAQIANXIAODUISHIBIYAODEHUANJIE,YIDINGYAOXIXINXIAODUI,QUEBAOHUAMIANZHONGWUCUOBIEZI、WUTUANXIACIDENGWENTI。YIBANJIAODUIJIANCHAYINGGAIZHUYIDESHIXIANGYOUYIXIAJIDIAN:

网上电玩城 ①WENZISHIFOUZHUANQUXIAN,SHIFOUYOULANZI、YIWEI;

②TUPIANSHIFOUWEITIFHUOPSDGESHICUNDANG;

③WENJIANJIWENZI、SECAIHETUPIANSHIFOUWEICMYKYANSE;


网上电玩城 ④TUPIANDEFENBIANLVSHIFOUFUHESHUCHUYAOQIU,YIBANFENBIANLVWEI300XIANGSU/YINGCUN;

网上电玩城 ⑤YEMIANLIDEWENJIANCHICUNSHIFOUZHENGQUE;

⑥CHUXUEWEISHIFOUYISHEDING,YIBANLIU3HAOMI;

⑦WENJIANSHIFOUQUETUDENG。

ZONGZHI,ZAIDANGJINSHANGWUJIAOWANGZHONG,HUACEZAIXUANCHUANQIYEXINGXIANGHECUJINCHANPINXIAOSHOUDEZUOYONGYUELAIYUEZHONGYAO。TAYONGZUIZHIGUANDEFANGSHIBAQIYEXINGXIANGJICHANPINXINXICHUANDAJIKEHU,SHIKEHUZAIDUANSHIJIANNEIDUIQIYEJICHANPINYOUQUANMIANDELEJIE,JINERCHANSHENGXINGQU,ZUIZHONGCUCHENGHEZUO。SUOYI,HUACESHEJISHIQIYEDUIWAIXUANCHUANDEBIYAOSHOUDUAN,TAKEYITIGAOQIYESHIQI,TIGAOYUANGONGDUIQIYEDEZHONGCHENGDU,ZENGQIANGQIYENINGJULI,SHIBAOCHIQIYEZHANGYUAN、CHIXUFAZHANDELIQI!

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